Julie Peggar, Consulting Ethnographer
"Above all, don't fear difficult moments. The best comes from them." - Rita Levi Montalcini, Nobel Prize winner, on her 100th birthday
Published on:
2011
- Julie is a social science strategist and ethnographer at Cooler Solutions. Julie has 15 years of experience conducting qualitative consumer research and developing organizational strategy in the healthcare, consumer products and criminal justice fields. She has a wide range of experience with clients in both the public and private sectors, with an emphasis on process assessment and culture change and a strong focus on client participation and experiential learning. Her academic work in healthcare communication and conversation analysis continues to provide a unique and innovative perspective from which to approach and understand healthcare interaction and service delivery.
Julie is currently completing her PhD in Sociology at the University of California, Los Angeles, where her dissertation work applies the principles of healthcare communication to communication in the criminal justice system, in order to understand, evaluate and improve parolee outcomes. Her primary area of specialization is in qualitative methodology, including developing expertise in both ethnographic methods and conversation analysis and applying those methods to new environments and research questions.
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"Innovation doesn’t have to be a really risky thing. You can apply structure and rigour -- not to get predictable results -- but to get meaningful results that are valuable to your business."2011 -
“Think of everything you know about engineers then forget all of it.”2011 -
"People who are practiced in collaboration will do better than those who insist on their individuality." - Twyla Tharp2011 -
“The Cooler team gets immersed in people’s worlds in order to get True Insight.”2011 -
“The greatest thing about our team is the passion. Everyone is extremely driven and very passionate about what they do here.”2011 -
“The measure of a great service or product design is its ability to fulfill functional needs and create an emotional connection, all the while delivering bottom line impact."2011 -
"Understanding is really a medium of good design."2011 -
“More than creating a beautiful product, you’re creating something that improves another person’s life.”2011 -
“Solution design encompasses something that’s complex, meaningful and can create change.”2011 -
“We can’t solve problems by using the same kind of thinking we used when we created them.” — Albert Einstein2011 -
“Reality leaves a lot to the imagination.” -John Lennon2012 -
"SNACK!!"2012
